Personal profile
Research Interests
Business, Marketing Management
Education/Academic qualification
Award Date: 06-11-2008
Structure of the labour Market in the Tourism Sector of Kerala
Award Date: 26-10-2006
Award Date: 05-10-1999
Award Date: 14-02-1997
External positions
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Dive into the research topics where Rajasekharan K Pillai is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Are employer-initiated financial education programs effective for women? Insights for organizational training programs through stakeholder perceptions
Urmila, M. S., Pillai, R., Mukesh, H. V. & Prabhu, N., 2025, (Accepted/In press) In: Industrial and Commercial Training.Research output: Contribution to journal › Article › peer-review
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Customer Engagement Through Transformational Campaigns: A Netnographic Exploration on the Storytelling Power of ‘Jaago Re’
Menon, A. S., Pillai, R. & Pai, Y. P., 2024, (Accepted/In press) In: Journal of Creative Communications.Research output: Contribution to journal › Article › peer-review
3 Link opens in a new tab Citations (Scopus) -
Do patients need additional coverage for chronic ailments? Insights from hospital data
Sugunan, A., Rajasekharan, P. K., D’souza, B. & George, A., 05-2024, In: Journal of Education and Health Promotion. 13, 1, 174.Research output: Contribution to journal › Article › peer-review
Open Access -
Pricing of hospital services: Evidence from a thematic review
Sirur, A. J. N. & Pillai K, R., 01-04-2024, In: Health Economics, Policy and Law. 19, 2, p. 234-252 19 p.Research output: Contribution to journal › Article › peer-review
Open Access1 Link opens in a new tab Citation (Scopus) -
The transformational journey of YouTube entrepreneurs: a few strands of evidence from an emerging economy
Piramanaygam, S., Lee, K. H., Pillai K, R. & Dixit, S. K., 2024, (Accepted/In press) In: Journal of Entrepreneurship in Emerging Economies. 17, 4, p. 905-927 23 p.Research output: Contribution to journal › Article › peer-review