TY - GEN
T1 - Determinants of mobile health application awareness and use in India
T2 - 13th International Conference on Theory and Practice of Electronic Governance, ICEGOV 2020
AU - Pai, Rajesh R.
AU - Alathur, Sreejith
N1 - Publisher Copyright:
© 2020 ACM.
PY - 2020/9/23
Y1 - 2020/9/23
N2 - Purpose-To examine the influence of mobile health in improving health service delivery in India. With this aim, the current research examines the role of individuals' cognitive factors, characteristics of mobile-service, and health-related behaviour from a technology viewpoint towards awareness and use of mobile health applications. Design/methodology/approach-Quantitative approach has been used with data being collected both online and offline through structured questionnaires. The factors for determining variables for awareness and use were prepared based on technology acceptance and health belief literature. A sample size of 528 responses was analysed using structural equation modelling. Findings-Mobile service enabled empowerment and health information orientation were found to have a direct influence on awareness and use. Originality/value-Earlier studies on mobile health relating to India explains its importance in health service delivery and were adequate in explaining individuals' cognitive factors, characteristics of mobile-service, and health-related behaviour from a technology viewpoint on awareness and use. Therefore, the current study attempts to establish relationships between these factors for measuring awareness and use. Drawing on the statistical inferences, the implication has been recommended.
AB - Purpose-To examine the influence of mobile health in improving health service delivery in India. With this aim, the current research examines the role of individuals' cognitive factors, characteristics of mobile-service, and health-related behaviour from a technology viewpoint towards awareness and use of mobile health applications. Design/methodology/approach-Quantitative approach has been used with data being collected both online and offline through structured questionnaires. The factors for determining variables for awareness and use were prepared based on technology acceptance and health belief literature. A sample size of 528 responses was analysed using structural equation modelling. Findings-Mobile service enabled empowerment and health information orientation were found to have a direct influence on awareness and use. Originality/value-Earlier studies on mobile health relating to India explains its importance in health service delivery and were adequate in explaining individuals' cognitive factors, characteristics of mobile-service, and health-related behaviour from a technology viewpoint on awareness and use. Therefore, the current study attempts to establish relationships between these factors for measuring awareness and use. Drawing on the statistical inferences, the implication has been recommended.
UR - https://www.scopus.com/pages/publications/85095970643
UR - https://www.scopus.com/pages/publications/85095970643#tab=citedBy
U2 - 10.1145/3428502.3428589
DO - 10.1145/3428502.3428589
M3 - Conference contribution
AN - SCOPUS:85095970643
T3 - ACM International Conference Proceeding Series
SP - 576
EP - 584
BT - Proceedings of the 13th International Conference on Theory and Practice of Electronic Governance, ICEGOV 2020
A2 - Charalabidis, Yannis
A2 - Cunha, Maria Alexandra
A2 - Sarantis, Demetrios
PB - Association for Computing Machinery, Inc
Y2 - 23 September 2020 through 25 September 2020
ER -