Environmental communication in India: Lessons from Orissa

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This paper takes a philosophical approach in exploring communication on environmental change, and through existing research and case studies, looks at environmental communication in the Indian paradox: an ancient philosophy that respects nature, and a modern nation that has shunned the natural world for development. The paper looks at the mass media, perceptions of nature and environmentalism in traditional thought, while drawing from examples in the eastern Indian state of Orissa, where the role of communication is more complex provided the dichotomous relationship between Orissa’s fragile ecology and an adamant political environment.

Original languageEnglish
Pages (from-to)85-95
Number of pages11
JournalMedia Asia
Issue number1
Publication statusPublished - 2013

All Science Journal Classification (ASJC) codes

  • Medicine(all)


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