Evaluating travel websites using webqual: A group decision support approach

Oshin Anand; Abhineet Mittal; Kanta Moolchandani; Munezasultana M. Kagzi; Arpan Kumar Kar

doi:10.1007/978-3-319-11227-5_14

Evaluating travel websites using webqual: A group decision support approach

Oshin Anand^*
, Abhineet Mittal
, Kanta Moolchandani
, Munezasultana M. Kagzi
, Arpan Kumar Kar

^*Corresponding author for this work

T A Pai Management Institute, Manipal

Research output: Contribution to journal › Article › peer-review

7 Citations (Scopus)

Abstract

The enhanced internet penetration and the increased usage of the facilities by travel industry floods the online arena with websites, and thus generates the urge to find out the best amongst the options and the factors determining it. The article tries to explore the optimally performing travel website in the Indian context based on the evaluation parameters highlighted by WebQualTM. The work would highlight both the leading contributors to reuse of the website as well as their interrelationship. The analysis has been done the Analytic Hierarchy Process for group decision making.

Original language	English
Pages (from-to)	151-160
Number of pages	10
Journal	Advances in Intelligent Systems and Computing
Volume	321
DOIs	https://doi.org/10.1007/978-3-319-11227-5_14
Publication status	Published - 2015

All Science Journal Classification (ASJC) codes

Control and Systems Engineering
General Computer Science

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10.1007/978-3-319-11227-5_14

Cite this

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AU - Kar, Arpan Kumar

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Evaluating travel websites using webqual: A group decision support approach

Abstract

All Science Journal Classification (ASJC) codes

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