Factors of purchase intention for cosmetic product-an empirical evidence among Indian consumers

  • K. V. Sriram
  • , Asish Oommen Mathew
  • , Lidwin KennethMichael
  • , Sumukh Hungund*
  • *Corresponding author for this work

Research output: Contribution to specialist publicationArticle

Fingerprint

Dive into the research topics of 'Factors of purchase intention for cosmetic product-an empirical evidence among Indian consumers'. Together they form a unique fingerprint.

Social Sciences

INIS

Psychology

Economics, Econometrics and Finance