Skip to main navigation Skip to search Skip to main content

The Relationship Between Electronic Word-of-Mouth and Consumer Engagement: An Exploratory Study

  • Mukta Srivastava*
  • , Sreeram Sivaramakrishnan
  • , Gordhan K. Saini
  • *Corresponding author for this work

Research output: Contribution to journal › Article › peer-review

Fingerprint

Dive into the research topics of 'The Relationship Between Electronic Word-of-Mouth and Consumer Engagement: An Exploratory Study'. Together they form a unique fingerprint.
Sort by

INIS

Social Sciences